Manitoba Blue Cross and Golf Manitoba: Your Partners in Health

Manitoba Blue Cross is now the Official Health & Wellness Partner of Golf Manitoba. Both organizations recognize the physical and mental health benefits of the game and are aligning to support golfers on and off the fairway.
“The avenues that Manitoba Blue Cross makes available to support the health and wellness of Manitobans is second to none,” says Jared Ladobruk, Golf Manitoba executive director. “That is why this partnership is a natural fit for us. Their mission aligns with our desire for more individuals to start to understand and appreciate the game’s wider range of health benefits.”
Manitoba Blue Cross will have a presence at select Golf Manitoba championships and events to provide golfers with on-the-spot wellness support. The health benefits provider will also offer monthly physical and mental health tips and strategies to support a golfer’s game and their overall well-being. To protect health when away from home, Golf Manitoba members can also save 10 per cent on travel health coverage from Manitoba Blue Cross.
“Our new partnership with Golf Manitoba is fitting as we continue to support Manitobans to live better and healthier lives,” says Benjamin Graham, Manitoba Blue Cross president and CEO. “We are excited to support golfers throughout the province in preventing injury and strengthening mental health as they play the game and appreciate all the ways the sport can benefit them on and off the green.”
Manitoba Blue Cross and Golf Manitoba encourage more Manitobans to experience the benefits of golf. Throughout the pandemic, golf played a valuable role in many people’s lives as it was one of the few ways that friends and family were able to safely connect while experiencing the physical, social, mental and emotional benefits of the game.
Golf Manitoba members can find more information about the partnership and travel health discount at golfmb.ca.
About Manitoba Blue Cross
Manitoba Blue Cross is a Manitoba-based health benefits provider with coverage that is among the best in the industry. With the added advantage of a national network, they provide the utmost care for their members living both locally and out of province.
As an independent licensee of the Canadian Association of Blue Cross Plans and together with its subsidiary, Blue Cross Life, they provide health, dental, employee assistance, life, disability, wellness and travel coverage for over half a million people. Their personal and group plans fill the gap between government health plans and what Manitobans want and need.
Learn more here.
About Golf Manitoba
Golf Manitoba is the Provincial Sports Organization and governing body for golf in Manitoba representing 9,000 golfers and 80 member clubs across the province. A proud partner of Golf Canada, Golf Manitoba’s mission is to develop, promote, govern and service the game of golf for the benefit of all participants. By investing in the growth of the sport and introducing more participants of all ages to the game, our vision is to be a leader in delivering quality, innovative and accessible golf programs and services.
Learn more at golfmb.ca
Manitoba Blue Cross funds warehouse space for Sleep in Heavenly Peace
The Sleep in Heavenly Peace building, sponsored by Manitoba Blue Cross, will provide ample space for bed construction, assembly and storage, streamlining the entire process and ensuring that more kids have access to a safe and comfortable place to sleep.
“A warm, safe bed should not be a luxury – it is a fundamental right. That’s why Manitoba Blue Cross is stepping up to support Sleep in Heavenly Peace for years to come,” says Benjamin Graham, president and CEO of Manitoba Blue Cross. “We are providing essential resources that Sleep in Heavenly Peace needs to expand their operations and reach more children in the community. This investment aligns with our own commitment to support the health and well-being of all Manitobans, and we are proud to play an ongoing role in ensuring no child sleeps on the floor.”
This new facility will allow SHP to:
- increase production capacity: With a large, dedicated space and the ability to build beds in the colder months, SHP volunteers can now build and assemble more than twice as many beds, reducing wait times for families in need.
- improve storage capabilities: The facility will provide secure storage for completed beds before delivery can occur while allowing for more efficient and timely delivery.
- enhance the volunteer experience: The workspace will create a more comfortable and efficient environment for volunteers – who are the backbone of SHP’s operations – to build and store beds all year long.
“This generous support from Manitoba Blue Cross is a game changer for us,” says Jim Thiessen, co-president of the local chapter of Sleep in Heavenly Peace. “This new space will allow us to drastically increase the number of beds we build and deliver, ensuring that more children in our community have a safe and comfortable place to sleep. We currently build approximately 400 beds a year and we hope to now increase that to 1,000. We are incredibly grateful for Manitoba Blue Cross’s continued commitment to our mission.”
Join us in helping local children find comfort: Manitoba Blue Cross holds annual bedding drive
Support this valuable cause during our annual bedding drive. Donate new, twin-sized bedding items, including comforters, pillows and sheet sets for local children. Donations can be dropped off weekdays between 9:00 a.m. and 4:00 p.m. at Manitoba Blue Cross (599 Empress Street in Winnipeg) until June 20.
Online donations toward bedding purchases can be made at https://bit.ly/50beds.
“Our focus at Manitoba Blue Cross is the health and well-being of all Manitobans. We’re committed to building healthier communities – one bed and one good night’s sleep at a time,” says Benjamin Graham, president and CEO of Manitoba Blue Cross. “The outpouring of support that Manitobans showed last year did not disappoint and this generosity helped to create safe havens for local kids. I’m certain the same community spirit that Manitoba is known for will be seen again this year.”
Manitoba Blue Cross holds second annual bed build event
“The bed build event that was held in 2024 to celebrate our 50th anniversary had a profound impact on our staff and myself. Building those beds at Blue Cross Park was incredibly inspiring. We had to turn away staff who wanted to participate,” says Benjamin Graham, president and CEO of Manitoba Blue Cross. “That hands-on work really connected us to this important cause, and I believe it also helped us build stronger bonds within our team.”
Employee volunteers from the health benefits provider, along with SHP volunteers, will be constructing 50 beds for local kids on June 6, 2025 at Blue Cross Park.
To encourage the community to support this valuable cause, Manitoba Blue Cross is also holding a bedding drive once again. Donate new, twin-sized bedding items, including comforters, pillows and sheet sets for local kids. Donations can be dropped off weekdays between 9:00 a.m. and 4:00 p.m. at Manitoba Blue Cross (599 Empress Street in Winnipeg) until June 20.
Online donations toward bedding purchases can be made at https://bit.ly/50beds.